Local business intelligence tool helps LSCP partner businesses grow

Posted by on September 3, 2014

MARQUETTE — The Lake Superior Community Partnership (LSCP) launched an online tool designed to help local businesses grow by making smarter decisions through data analysis.  SizeUp for Local Business Intelligence, located here, allows businesses to easily obtain highly specific data on revenues, salaries, health insurance costs, supplier locations, and more.  This service is free for LSCP partners.

“We’re thrilled to offer our investors this online tool that will help them succeed,” said Amy Clickner, CEO.  “Now our business owners can instantly access competitive benchmark, advertising, demographic, industry, geographic, and cost-of-business data that large corporations use every day.”

Specifically, SizeUp for Local Business Intelligence (SizeUp LBI) super-crunches millions of data points from public and private sources to provide four main tools:

    • Performance benchmarking:  See how a specific business “sizes up” by comparing its performance to all competitors in its industry.
    • Competitive assessment:  Map where competitors, customers, and suppliers are located to determine where to better serve customers.
    • Best places to advertise:  Identify areas with the highest revenue for an industry, the most underserved markets, and filter for the best location based on demographic and business characteristics.
    • Demographic analysis:  View an interactive map of demographic, labor, and customer expenditure data in the Marquette County area.

“Our goal is to help businesses in Marquette County succeed by making it simple to access relevant and powerful data for local businesses across every industry,” said Anatalio Ubalde, CEO of SizeUp.  “Now, entrepreneurs can access valuable industry data and research insights – complete with easy-to-understand interactive maps and graphs – with a simple mouse click.”

“Companies and entrepreneurs in our region can now access valuable business intelligence in a matter of minutes which they can use to help them start, grow or diversify their businesses and benchmark against their competitors,” said Clickner.

For more information on how to access this tool, contact the LSCP office at 906.226.6591 or lscp@marquette.org.

 

About SizeUp
SizeUp (http://www.SizeUp.com) is a business intelligence website that helps businesses become smarter, more profitable, and more competitive. It enables business owners to benchmark themselves against competitors, find the best places to advertise, and map their competitors, customers, and suppliers. SizeUp is a service of GIS Planning (http://www.gisplanning.com), the world leader in online economic development solutions.

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